Thoughtful, consumer-centric branding & design.
Services
Brand Audit
Initial meeting: $0 / 30 minutes
Follow-up sessions: $50 / 1 hour
Thinking about your brand’s future?
We’ll start with a complementary consultation to determine if we’re the right fit for each other.
Once we’re grooving, we’ll dig into your strategy, assets, and any other general branding questions. This can be an add-on to the Branding and À La Carte packages.
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+ Assessment of brand strategy
+ Industry analysis
+ Review of current brand toolkit and assets
+ Website critique
+ Strategy planning & development
Branding
$2500+ / brand
Your brand is more than a logo and color palette.
It's your business’s mission, visual identity, and consumer experience.
Together, we can craft an entirely new brand, or curate your existing brand to fit your current needs.
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+ Initial consultation
+ Development of brand strategy & scope
+ Strategy sessions
+ Industry research & creative exploration
+ Moodboard
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+ Logo design
+ Color palette
+ Font system
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+ Graphic/illustration elements
+ Stock photography library
+ Brand assets (stationery, give-aways, etc.)
À La Carte
$50 / hour
Is your brand top-notch, but you need some help bringing it even further to life? Does your agency need extra strategy or design support for a client?
From long-term advertising campaigns, to full-length book layouts, to one-off Instagram illustrations, I'm ready to support you.
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+ Poster / flyer design
+ Packaging design
+ Menus
+ Merchandise
+ Publication design & layout
+ Illustrations
+ Brand assets (stationery, give-aways, etc.)
FAQs
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Are you looking for a designer whose work will unerringly support your brand’s goals? Do you value strategic thinking and flexible aesthetics? Are you willing to be a creative partner? If you answered yes to all those, then we’re probably a great match!
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Timelines vary based on the extent of your needs, your organization’s coordination of feedback, and our combined availability. Building a brand together can take 3-12 months. One-off projects can be completed within 2-8 weeks.
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The services listed above are a good guide for my offerings, but I’m always open to new ideas! My portfolio of work showcases some of my favorite projects, but by no means is it a comprehensive digest of my abilities. Reach out to me for more information!
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My aesthetic doesn’t exist. I develop aesthetics to best support each brand and its goals, ideal consumers, and system.
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Yes, of course! But never just a logo. Every design must be backed by strategic thinking, so any logo design will at least include a primary logo, potential applications, a color palette, and guidelines for use.
The Process
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Every project should feel like a partnership. Our first meeting gives us time to find our fit. During this free consultation, we’ll review our combined expectations, capabilities, and general vibes. Expect to discuss your brand’s current state and goals, and I’ll share mine! Remember — the success of the project depends on us communicating regularly and effectively. If we’re a great fit, we’ll move forward!
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Every project begins with a problem that becomes an idea. What would you like to solve together? How can I help you accomplish your goals? Understanding your needs will determine our project details, timeline, budget, and more.
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The best ideas don’t exist in a vacuum. I’ll need to fully understand your company and its goals, as well as the competitive landscape. After using those to develop a strategy, we’ll explore the best creative avenues relative to your needs.
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After confirming our creative concepts and direction, we’ll ideate the main cornerstones of your project. For a brand, that means logos, colors, and fonts. We’ll walk through each iteration during a meeting, and revise based on your feedback. Keep in mind — we do limit revisions to keep the process flowing. But don’t worry! With my help, finding the words for feedback will be easy.
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At this point in branding projects, we’re ready to build out the rest of your touchpoints. From social media templates to window decals to stationery layouts, we’ll get your company consumer-ready!