Where is your brand going next?
Identity Foundations
$2500+ / brand
Do you need a brand that’s more than just a logo and color palette? Want a consistent identity that hits the mark? Has your brand evolved beyond its original borders? Are you unsure that it meets your current goals?
Together, we can craft a new brand or update your existing one to your current needs. Each package is customized to your goals and budget, and can be supplemented with other services. Branding may include:
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+ Initial consultation
+ Development of brand strategy & scope
+ Strategy sessions
+ Industry research & creative exploration
+ Moodboard
+ Roadmap
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+ Logo design
+ Color palette
+ Font system
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+ Graphic/illustration elements
+ Stock photography library
+ Brand assets (stationery, give-aways, etc.)
Layouts & Illustrations
$500+/ project
Are you an independent author searching for a book cover design that perfectly matches your story? Is your brand top-notch, but you have a couple projects in mind to bring it further to life? Does your company need extra, reliable design support?
From advertising campaigns, to publication layouts, to hand-lettered illustrations, I’m ready to support you and your team.
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+ Custom hand lettering to elevate your stationery, ads, signage, merchandise, and more
+ Eye-catching exterior layouts
+ Well-organized interior layouts
+ Brand implementation across print and digital assets and collateral
Need a dependable addition to your team?
Ask about our retainer options!
Does your business have regular design needs that aren’t being met? Want the convenience of having a designer on staff? With a retainer, you’re guaranteed regular access to a trusted design partner who is there for any and all of your design needs.
The Process
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Our work together should feel like a partnership. Our first meeting gives us time to find our fit. During this free consultation, we’ll review our combined expectations, capabilities, and general vibes. Expect to discuss your brand’s current state and goals, and I’ll share mine! Remember — the success of the project depends on us communicating regularly and effectively. If we’re a great fit, we’ll move forward!
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Every project begins with a problem. What would you like to solve together? How can I help you accomplish your goals? Understanding your needs will determine our project details, timeline, budget, and more.
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The best ideas don’t exist in a vacuum. I’ll need to fully understand your company and its goals, as well as the competitive landscape. After using those to develop a strategy, we’ll explore the best creative avenues relative to your needs.
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After confirming our creative concepts and direction, we’ll ideate the main cornerstones of your project. For a brand, that means logos, colors, and fonts. We’ll walk through each iteration during a meeting, and revise based on your feedback. Keep in mind — I do limit revisions to keep the process flowing. But don’t worry! With my help, finding the words for feedback will be easy.
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At this point, I’m ready to hand off your final files and build out the rest of your project’s touchpoints. From social media templates to window decals to stationery layouts, we’ll get your company consumer-ready!